Dr. Phil Doesn't Call Leads . . . .

No he doesn't does he?

I'd laugh if I ever turned on the TV and stumbled
across a day time talk show where the host was
sitting there on the phone trying to coax people into
being a guest of their show using hard sell cold
call techniques.

But why?

Is Dr. Phil the best psychologist around?

I'm sure if you asked other psychologist they would
roll their eyes at you and go into 20-minute
discussion about why he's a hack.

Well if he's not the best then why do people line up
to be guests on his show?

The answer is simple. It's Marketing . . .

He has a show that allows him to access the entire
world each and every single weekday.

Massive exposure is his game.

All he has to do is at the end of one of his shows
flash a 20 second message about the type of person
he'd like to have on his show in the future along
with a number for those people to call in for more
details and the phone lines light up.

Getting people to call you is drop dead easy when you
have exposure and that's the secret. Get your
offer in front of as many people as you can and odds
are some of them are going to be interested in
it.

And you don't even have to be the best or have the
best product. If you can learn the game of massive
exposure you can be second best and still win way
more than the best.

So as a network marketer your first job is to get
your offer in front of as many people as you can and
you win.

Important to note though . . .

Although Dr. Phil is NOT the best psychologist going,
because of his exposure he DOES do more good for
the world overall than even the best psychologists.
His messages reach millions where a psychologist
with less exposure, his or her, message only reaches
as many people as he can see in a day.

You do more good in the world if you master the art
of marketing but you're only an ok network
marketer than you do if you're the best network
marketer out there working the phone lines or
approaching people one on one.

Be a master marketer if you want to make the most
positive change possible with your business.



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you want. A world where they call you. Here's how:

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