(This is an extract from our newsletter - if you would
like to find out more check out the resource box)
It's a beautiful morning here in Washington DC. Spring
is definitely on the horizon here and boy am I excited
for some sunny weather.
I want to talk to you about something key to your
overall success. A topic if understood and used
persistently will surely increase your conversion rate
from prospect to sign up in your business.
If you are to set yourself apart from your competition
this is an extremely easy way to do it.
First you must understand that for the vast majority of
your prospects are highly sceptical about you and your
business and are actively looking for a way to dismiss
you as someone who's just like all those others out
there.
They all carry the attitude of "I've tried something
like this before and it didn't work, what's going to
make this go around any different?"
And well you can try to explain why you and your
business are so great, but that's what the average guy
does and so it's not so effective.
There is a better way, and it's actually easier than
spending your time trying to verbally sell your
prospect on you and your business and it's this . . .
Let your successes do the talking for you!
Here's what I mean.
In all that you do be sure to archive proof of what
sets you apart, any small minor success that you've had
is a potent weapon you can use and in fact you should
be using.
If you have people on your team that you've helped
achieve, ask them to write you a quick note about what
they think about you.
It doesn't matter if you only helped them gain one new
prospect and they're excited about it, it's just as
powerful to that sceptical prospect as someone saying
you helped them make a million dollars.
In fact it may even be more powerful because your
prospect must first bridge the mental gap between where
they are now to actually doing what you're doing and to
be honest if you flash them a statement saying you
helped someone recruit 20 people it may scare your
prospects away.
It's too big for them at the outset.
They simple need to see that what you do works and it's
easy to get started and that you're a good person that
others are excited to work with.
And well these little notes your team members pass you
are just what they want and need to see.
Third party validation is a powerful thing. Don't under
estimate it.
Instead take a couple minutes to ask your team members
to shoot you a note about why they enjoy working with
you.
And over the course of time you'll have more than a
good reason for your prospects to join you.
Now don't think that's all you can use.
Use your own success, use your own stats, take screen
shots of what's working for you and use these too.
If you don't have many on your team now, well your own
validation is what's going to be doing the lions share
of the work in showing your prospects what sets you
apart from the other guy that just tries to hype them
over the phone.
Your prospects want the truth, provide that and the
hardest part of your work is done.
What the Internet is missing is that real human touch.
People helping people is what the Internet was all
about from the beginning. Let's get back to those
roots. If you have a burning desire to succeed in your
business online and you want real live help from
someone who's been there and done that here's where to
find it.
==> http://www.opportunity-waits.com
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